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Emaar Hospitality implements Oracle OPERA across Rove Hotels


Emaar Hospitality Group is undergoing an organisation-wide digital transformation with the implementation of Oracle OPERA across its Rove Hotels. The deployment of Oracle OPERA across current and future Rove hotels projects is undertaken by Key Information Technology (KIT).

The OPERA Multi-Property solution will enable a more efficiently streamlined Property Management System that will strengthen cross-selling opportunities, centralise reservation and event booking, and enhance all aspects of the guest experience. The operations of all hotels will be managed from a single location in the same data centre without any interface or synchronisation requirements.

Olivier Harnisch, Chief Executive Officer of Emaar Hospitality Group, said: “With four operational hotels and six projects in the pipeline, all in Dubai, Rove Hotels has defined an innovative hospitality experience. The implementation of Oracle OPERA will enable us to strengthen our customer service levels, and to promote our projects for greater returns and value creation.”

Rove Hotels can engage in guest profile-sharing across all properties enabling the hotel to meet all guest preferences at any given point in time. The new Cross Reservation functionality allows instant availability search and subsequent reservation across multiple hotels, while the Cross-Posting feature enables the hotels as well as the Point of Sale systems to cross charge guest postings across all properties. Oracle OPERA will go live at the four operational Rove Hotels – Rove Downtown, Rove City Centre, Rove Healthcare City and Rove Trade Centre.