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Abu Dhabi hotels welcome over 2.25 mn guests in H1 2017

Recent statistics shared by Abu Dhabi Tourism & Culture Authority (TCA Abu Dhabi) stated that the emirate recorded a 30% increase in number of hotel guest arrivals this June, compared to the same month in 2016.

In the first six months of 2017, the emirate welcomed more than 2.25 million guests to its 165 hotels and hotel apartments – an increase of seven percent over first half of last year.

HE Saif Saeed Ghobash, director general of Abu Dhabi Tourism & Culture Authority (TCA Abu Dhabi), said: “We are well placed to maximise opportunities as we head into the second half of 2017. The Abu Dhabi Summer Season is also now well underway and we expect the remaining series of theatre, music and entertainment shows along with significant promotions in our retail and hospitality sectors to have a positive effect on demand well into August.”

Each of TCA Abu Dhabi’s six tier one markets recorded impressive performances, with guests from Saudi Arabia more than doubling in June. China’s surge as the largest overseas source market has continued, posting a 78.5% month-on-month increase, with year-to-date (YTD) guest arrivals up 55% to 185,000, thanks to TCA Abu Dhabi’s sustained promotional activities complemented by an expansion of air access.

India and the United Kingdom maintain second and third spots, with YTD growth of eight percent and two percent respectively, with the United States regaining ground after a period of stability, posting double-digit growth for the month, pushing YTD growth to five percent.

Domestic tourism grew by 28%, with the 100,087 guests representing 32% of all hotel occupants for the month. In 2016 Abu Dhabi saw a record 4.4 million hotel guest arrivals and is expected to attain or better this figure during the current year.

Abu Dhabi Summer Season showcases global talent

Abu Dhabi witnessed a showcase of outstanding talents across a wide number of dance genres, at ‘Talents around the World’ which returns for this year’s edition of Abu Dhabi Summer Season. These host of performances will be throughout July and August at Bawadi Mall’s Main Atrium in Al Ain.

The event will bring together groups of professional performers from across the globe on one stage. ‘Talents around the World’ will showcase a range of performances from talent shows originating from countries all over the world. The entertainment will cater for all family members and will include acrobatic stunts, popping and locking, Irish tap dancing and the UV light dancing.

Performing talents participating throughout the event will also include hip-hop dance group XIX Crew, acrobatic performers from the Habasha Circus Group and Khulan Circus Group, Irish tap dancing ensemble Narnia and UV reflector performance group Melange. Verba will also be presenting their unique form of storytelling through dance for audiences across the UAE to enjoy.

This broad selection of winning showcases from international Got Talent and other talent shows will be performed through four shows daily from 5pm to 10pm, starting from July 9 and running to August 31 throughout Abu Dhabi Summer Season as an entertaining extravaganza of inspirational performative dance not to be missed.

Abu Dhabi Summer Season 2017 offers residents and visitors a fantastic line up of spectacular emirate-wide fun, bringing an exciting programme of entertaining shows and theatrical performances, themed-mall activation, enticing promotions and prizes for of all ages to enjoy from July 20 to August 20.

2 mn hotel guests for Abu Dhabi

Recent statistics reported by Abu Dhabi Tourism & Culture Authority (TCA Abu Dhabi) state that the emirate for the period January to May, 2017 recorded nearly two million hotel guest arrivals (1,965,436), a four percent growth compared to 2016.

Of this figure, domestic visitors account for more than 600,000 hotel guests across the emirate’s 167 hotels and hotel apartments in Abu Dhabi, Al Ain Region and Al Dhafra Region. Internationally, China is the largest source market with 160,902 hotel guests so far this year. India stays second largest international source market with 136,000 hotel guests, followed by the UK with 104,000, US with over 67,000 and Saudi Arabia with more than 62,000 arrivals.

HE Saif Saeed Ghobash, director general, TCA Abu Dhabi, said: “Looking ahead, we have some exciting upcoming events including return of Abu Dhabi Summer Season to the emirate between 20 July and 20 August, with its standout selection of exciting entertainment and promotions across the emirate, which is expected to appeal greatly to domestic visitors, and especially those from India and Saudi Arabia.”

TCA Abu Dhabi will also be initiating a fully integrated consumer marketing campaign focusing on holiday decision-makers in the Kingdom of Saudi Arabia’s major metropolitan centres, positioning Abu Dhabi as an ideal destination for summer holidays, promoting an array of offers, attractions and events that cater to both families and young travellers.